About Us

Behavioral science is having a moment.

Organizations of every size are eager to embrace it as way to better understand human nature, motivate employees, engage customers, design experiences, increase productivity and improve outcomes.

As with any groundbreaking opportunity, however, there is also uncertainty and hesitation. Behavioral science can be applied to our lives and businesses, but we don't always quite know what it means, how it's used, when it's needed or what we can and should do.

That's why we created PeopleScience, the platform for behavioral insights for the modern marketplace.

We aim to be the centralized location where industry leaders, researchers and the intellectually curious can discuss the potential and challenges of applied behavioral science. We discuss principles and ethics, define best practices, research new ideas and align complementary goals, objectives and strategies. We gather respected thought leaders from academia, industry, public policy, and journalism for credible, engaging, witty and accessible conversations that bridge the gap between academic discovery and business application.

You don't have to know anything about behavioral science to enjoy PeopleScience. Through this website, our social channels and live events, our mission is to demystify all of it, explain behavioral principles, reveal new research, explore applied successes and failures, encourage experimentation and spark the ideas that will lead to better performance, outcomes and lives.

Welcome to the next generation of business leadership.

Welcome to behavioral insights for the modern marketplace.

Welcome to PeopleScience.

Who are we?

Jeff Kreisler

Jeff Kreisler is the editor-in-chief of PeopleScience. He writes the editor's notes and newsletters, solicits and curates the content and is constantly amazed that such brilliant thinkers usually respond to his emails. He's also a keynote speaker, stand-up comedian, on-TV pundit and co-author, with Dan Ariely, of Dollars and Sense: How We Misthink Money and How to Spend Smarter. Read full bio | LinkedIn Icon | Twitter Icon

Blue Glasses

The content for PeopleScience is contributed by a growing network of accomplished academics, professionals, journalists, editors and designers.

The content for PeopleScience is contributed by a growing network of accomplished academics, professionals, journalists, editors and designers.

Maritz

PeopleScience is also supported by development, design, marketing and behavioral teams from our parent company, Maritz.

PeopleScience is also supported by development, design, marketing and behavioral teams from our parent company, Maritz.